{"id":2275,"date":"2023-02-27T14:24:21","date_gmt":"2023-02-27T14:24:21","guid":{"rendered":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/?p=2275"},"modified":"2023-03-11T00:53:06","modified_gmt":"2023-03-11T00:53:06","slug":"financial-and-business-native-ad-platform-esg-news-agency-launches-podcast-distribution-offering","status":"publish","type":"post","link":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/financial-and-business-native-ad-platform-esg-news-agency-launches-podcast-distribution-offering\/","title":{"rendered":"Financial and Business Native Ad Platform ESG News Agency Launches Podcast Distribution Offering"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2275\" class=\"elementor elementor-2275\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bb049c7 singlepostseccontents elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"bb049c7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c6bed68\" data-id=\"c6bed68\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1501979 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"1501979\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e94c52f\" data-id=\"e94c52f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f91ceee elementor-widget elementor-widget-image\" data-id=\"f91ceee\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.2 - 22-02-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"361\" height=\"248\" src=\"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-content\/uploads\/2023\/02\/blog65-1.png\" class=\"attachment-full size-full wp-image-2279\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3d8bbe5\" data-id=\"3d8bbe5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99075ba elementor-widget elementor-widget-heading\" data-id=\"99075ba\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.2 - 22-02-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Financial and Business Native Ad Platform ESG News Agency Launches Podcast Distribution Offering<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beea5ef elementor-widget elementor-widget-text-editor\" data-id=\"beea5ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.2 - 22-02-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Enables brand safe, scalable and targeted podcast promotion directly via the world\u2019s top financial and business publishers<\/p><p>New York, NY \u2013 September 30, 2021 \u2013 ESG News Agency, the native ad marketplace for premium brands and publishers, today announced the launch of a new podcast promotion and distribution capability which is currently being tested in an initial phase by S&amp;P Global. This extension enables brands to efficiently engage their target audiences by leveraging podcast distribution through ESG News Agency tier one publishing partners.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-81c056e elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"81c056e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-907e2ba\" data-id=\"907e2ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d840b6a elementor-widget elementor-widget-text-editor\" data-id=\"d840b6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>ESG News Agency podcast offering comes at a time of exponential growth in podcasts and the audiences who listen to them \u2014 with at least 80 million individuals listening to podcasts at least once a week, doubling since 2016. Increasingly, both premium brands and media companies are launching podcasts and seeking ways to introduce them to audiences and engage listeners. Via a unique audio advertising unit, ESG News Agency enables brands and publishers to distribute podcast episodes next to relevant articles in top financial and business publishers.<\/p><p>\u201cAs the appetite and audiences for podcasts continue to grow massively, so does the challenge for podcast creators to break through the noise and find the right audiences. We offer the ability to place relevant podcast content in front of audiences who are most likely to be interested in a particular kind of subject matter, in premium and brand-safe environments, said Rupert Hodson, CEO of ESG News Agency. \u201cWe saw a need in the market and will now be offering advertisers an additional way to reach consumers in premium publications, where content is aligned with brand safety at scale.\u201d<\/p><p>ESG News Agency unique ability to connect premium brands with contextual advertising across leading financial publishers is the perfect getaway for advertisers to tap into marketing on podcasts. This contextual targeting capability, at scale, has been central to ESG News Agency 47% growth year on year since 2015.<\/p><p>About ESG News Agency<\/p><p>ESG News Agency is the native ad platform for the financial services, technology, corporate, and lifestyle sectors, providing advertisers with access to a global audience of over 200 million online consumers. Through our native display and video units, brands can target consumers contextually with content and product marketing messages on over 300 premium business and finance publishers. Advertisers and publishers trust ESG News Agency for our brand safety, transparent pricing and insights. Our emphasis on high-quality audiences combined with contextually relevant content helps partners achieve higher ROI than other native ad platforms. For more information, go to esgnewsagency.com<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Financial and Business Native Ad Platform ESG News Agency Launches Podcast Distribution Offering Enables brand safe, scalable and targeted podcast promotion directly via the world\u2019s top financial and business publishers New York, NY \u2013 September 30, 2021 \u2013 ESG News Agency, the native ad marketplace for premium brands and publishers, today announced the launch of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2294,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/posts\/2275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/comments?post=2275"}],"version-history":[{"count":29,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/posts\/2275\/revisions"}],"predecessor-version":[{"id":3162,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/posts\/2275\/revisions\/3162"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/media\/2294"}],"wp:attachment":[{"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/media?parent=2275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/categories?post=2275"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/a2ztechnologies.co.uk\/demo\/esgnews\/wp-json\/wp\/v2\/tags?post=2275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}